A few days ago I went to a concert. Not a typical one though. I was attracted by the lines “…even if you know nothing at all about…”, and “We know all people will bring intelligent ears with them.” An opportunity to experience something new.
The music was by Karlheinz Stockhausen, a pioneer of electronic music in the 1950s who had a major influence on the world of pop as well as on ‘serious’ music (he is one of the faces on the cover of the Beatles’ Sgt. Pepper album). It was an extraordinary evening.
Some people might not regard what we heard as music at all, but just a jumble of noises. Beforehand, I might have been one of them. What astonished me was that the whole experience was completely enthralling. The sound as you might hear it from loudspeakers at home was only one element. The virtuosic skill of the performers creating this incredibly complex sound was humbling to watch. The continually-changing spatial arrangement of the sound, and the atmosphere created by being with all those other ‘intelligent ears’ added other dimensions. Somehow, the jumble started to make sense. It was an evening to remember for a long time.
Its worth the risk
If you have never tried something, you can’t know what you are missing. Maybe it won’t work for you. But just as likely you will find new perspectives and insights that you could not have imagined otherwise. It is worth the risk.
I’ve just started trying to organise a local walking group for alumni from my university. The initial process was simple: I wrote an email asking for interest, the alumni office sent it out to people on their database with postcodes in the local area, and I collected the responses.
The outcome has been pleasantly surprising. The response rate was over 10%, which under almost any circumstances I would think was a fantastic return for a single ‘cold call’ message out of the blue. But almost as surprising was the proportion of responses which included words along the lines of ‘what a good idea’ with at least the implication of ‘why has no-one suggested this before?’. It seemed as if all that latent demand was just sitting there waiting to be tapped.
Innovation
That set me thinking about how innovation happens. This was not a complicated idea; anyone could have tried it. But no one else did. So what does innovation need? I think there are usually two ingredients. The first is some kind of investment. Often that is financial, but (as in this case) it may just be time and emotional energy. Investment means that you have to put something in, but that success is uncertain and although you may be rewarded well, you may also get nothing back. So the innovator must be willing to take that risk. The second is some relevant knowledge. I had done something similar before, so I knew an easy way to reach my target audience. That knowledge reduced both my investment of time and the risk of failure I saw. I might have been willing to try anyway, but this made it more likely that I would. Certainly I was more likely to try than people without that knowledge. All of us prioritise what we will spend our time on, largely based on our perception of the risk-reward balances of our options. Making innovation happen is usually not about brilliant ideas; it is far more about simply taking the risk to put a simple idea into practice. There is little you can do to change someone’s appetite for risk. If you want to encourage innovation, then, try to find ways to reduce the risk that they see.
I went to a fascinating talk by Adam Hoyle, Managing Director, Tradax Group Ltd, on Corporate Best Practice in Public Sector Bidding. I thought there were a number of lessons that apply more generally to running all kinds of projects that would be worth sharing.
Seven best practice tips
- Don’t start projects unless they align with your overall strategy
- Make sure you have thought through exactly what decision-making authority each person involved should have, and that this has been clearly communicated and understood
- Give everyone involved a clear written briefing pack at the start, providing them with all the basic information about the project that they will require
- Standardise what you can – but everything that is standardised needs an owner who takes their ownership seriously
- Think hard about what information would really make a difference to your performance if you had it, and work creatively (legally of course) to get it – for example using FoI requests
- Use the information you have intelligently – there is probably much more that you can learn than is immediately obvious, if you put it all together
- Transitions between teams – for example on winning a bid, or starting to operate an asset – are high-risk boundaries, which need careful planning to make sure they go smoothly
The other night I was meeting a friend for dinner in town. You know how sometimes when you get down to the tube platform it feels wrong? It felt wrong. Too many people, milling about with resigned looks, not purposefully waiting. Then the public announcement: “the Victoria line is suspended from Victoria to Walthamstow Central. There is a shuttle service operating between Brixton and Victoria.”
No train. No boards telling you when the next train is coming either. I have a choice: I can take the chance of waiting, hoping that if a train does come soon I might still be on time – but it might be ages; or I can go out and catch a bus – I will definitely be a bit late, but I know it will definitely come?
How do we deal with risk?
It’s a nice example of how we human beings deal with risk. I don’t know about you, but my thought process goes something like this. First I will take the higher risk option – perhaps partly because it is where I am. As I wait, and nothing happens, I weigh up how late I am going to be if I catch the bus. At some point (if I am still waiting) I decide to cut my losses – either way I’m going to be late, so I opt for the more certain course and catch the bus. This time, I waited 10 minutes before changing to Plan B, and was 20 minutes late. If I had changed immediately I would only have been 10 minutes late. It’s not very rational – the sensible thing surely is to take the low risk option as early as possible, minimising the lateness, rather than just hoping that Plan A will avoid us being late at all, and then finishing up being later than we needed to be. But it seems to be human nature to take the optimistic view like this. Usually when we have to deal with risk there is some kind of pain threshold we have to exceed before we are willing to consider an alternative course, even though the sensible point to do so may have been much earlier. I don’t know how much unnecessary pain we suffer as a result, but I suspect it is significant! Do you need help identifying the change options you have to deal with risk? Please get in touch.
I’m on my way to a Board meeting. My job as a Board member is to turn up about once a month for a meeting lasting normally no more than a couple of hours to take the most important decisions the company needs – decisions which are often about complex areas, fraught with operational, commercial, legal and possibly political implications, and often with ambitious managers or other vested interests arguing strongly (but not necessarily objectively) for their preferred outcome. Few of the decisions are black and white, but most carry significant risk for the organisation. Good outcomes rely on informing Board members effectively.
This is a well-managed organisation, so I have received the papers for the meeting a week in advance, but I have had no chance to seek clarification of anything which is unclear, or to ask for further information. In many organisations, the papers may arrive late, or they may have been poorly written so that the story they tell is incomplete or hard to understand (despite often being very detailed), or both. The Board meeting, with a packed agenda and a timetable to keep to, is my only chance to fill the gaps.
I have years of experience to draw on, but experience can only take me so far. Will I miss an assumption that ought to be challenged, or a risk arising from something I am not familiar with? If that happens, we may make a poor decision, and I will share the responsibility. In some cases – for instance a safety issue - that might have serious consequences for other people. It’s not a happy thought.
Informing Board members
In order for a Board (or any other body) to make good decisions, it has to be in possession of appropriate information. These are some of the rules I have followed when I have set up arrangements to promote effective governance.Good papers
Good papers tell the story completely and logically, but concisely. They do not assume that the reader knows the background. They build the picture without jumping around, and make clear and well-argued recommendations. They do not confuse with unnecessary detail, but nor do they overlook important aspects. As Einstein said, “If you can't explain it simply, you don't understand it well enough." Provide rules on length, apply (pragmatic) quality control to the papers received, and refuse to include papers if they do not meet minimum requirements (obviously it helps to be able to give advice on how to make them acceptable). You must of course choose a reviewer whose judgements will be respected. This may well result in some painful discussions, but people only learn the hard way.Timely distribution
If members do not have time to read the papers properly, it does not matter how good they are. If I am a busy Board member, I may need to reserve time in my diary for meeting preparation, and this is a problem if I cannot rely on papers arriving on time. Set submission deadlines which allow for timely and predictable distribution, and enforce them. Again, be prepared for some painful discussions until people learn.Informal channels
Concise papers and busy Board meetings are never going to allow for deep understanding of context. To overcome this, I have organised informal sessions immediately preceding Board meetings, over a sandwich lunch if the timing requires. Allocate a couple of hours for just two or three topics; bring in the subject experts, but spend most of the time on discussion. Not all Board members will be able to attend every session, but in my experience not only have they found them hugely valuable in building their wider knowledge of the business, but the opportunity to meet more junior staff has been appreciated all round. There are many other ways that informal channels could be set up. Different things will work in different organisations. Key to all of them is building trust: informing Board members properly means allowing them to see things “warts and all”, and trusting a wider group of staff to talk to them.Organisation
To do all of these things effectively, you need to have someone (or in larger organisations a small secretariat team) whose primary objective is to deliver them. This is not glamorous stuff, however important, and it easily gets put to the bottom of the pile without clear leadership. Finally, remember that nothing will happen unless the importance of this is understood at the very top. If the CEO does not set an example by sticking to time and quality rules, no one else will.
Years ago, I was managing the sale of a business division. The business was based on carrying out a highly-specialised technical test on clients’ products, and each time a test was carried out, it made a loud bang. This would have been of no concern if it had not been that they were carried out in a large workshop also used for other activities. However, checks had been made and the noise levels were within legal safety limits.
Just before signing the deal, we happened to mention to the purchaser that we had some tests scheduled for the next day, and he said he’d like to send someone round to check the sound levels. It was a beautiful summer’s day – until their measurements showed that the bangs were over the limit. What a toe-curling moment! Clearly, we had made the wrong assumptions.
In the end it was not as bad as it seemed: a sound-attenuating box solved the problem without making access too difficult, at quite modest cost and with only a few weeks’ delay. But the proving tests provided another surprise – the noise levels were legal again without the box. The reason – we now realised – was that the humidity of the air could affect its sound-attenuating properties.
Avoiding wrong assumptions
Conclusion 1 – Make sure you know what factors can affect your assumptions. Wrong assumptions may lead to disaster. Conclusion 2 – Don’t rely on conclusion 1! If something is critical, don’t rely on a modest safety margin – do what you can to increase it early, in case there is something you have not anticipated.
Have you ever noticed how the crowds waiting for commuter trains at Paddington (or doubtless most other big terminus stations) nearly all stay on the concourse until the platform is announced, even though each train usually runs from the same platform every day (so the regular commuters who are the majority all know which it is likely to be)? Consequence – a great crush as everyone rushes at the ticket barriers at once.